
Social change. It’s not enough to want it. Or even to work for it. We also need to strategize for it. Our narrative advocacy trainings at Center for Story & Witness (formerly The Voices and Faces Project) were created to help allies, advocates, and activists, working on a wide range of social justice issues, reflect critically on how to use story to create social change.


Custom-created in partnership with and in response to the needs of our grassroots allies across the globe, our narrative advocacy trainings challenge participants to think in new ways about the power, purpose, and ethics of storytelling; to consider how language and word choice can help us break through ideological or partisan barriers; and to consider which stories they seek to tell in their work.
Our narrative advocacy trainings have been offered at the Clinton Presidential Center, the Buffett Center for International and Comparative Studies at Northwestern University, the University of Southern California School of Social Work, End Violence Against Women International, the Obama Fellows Program of the Obama Foundation at the University of Chicago, and the RefuSHE School in Nairobi, Kenya, among many other educational institutions and NGOs.
Available narrative advocacy trainings
How can we effectively use our testimonies to call the world not only to compassion but to measurable political action? And what lessons can we learn from history’s most effective storytellers? During “Our Stories Are Our Power,” an interactive presentation and moderated discussion, participants explore real-world examples of how survivors are using their personal testimony to create change; consider new strategies and mediums for their own storytelling; and reflect on how to make the personal universal when speaking truth to power.
With a focus on using “whole person” narratives that show that survivors are shaped, but not defined, by what has been done to them, “Effective Storytelling is Ethical Storytelling” is ideal for advocates seeking to share stories in a mindful, and moral, way.
During this interactive workshop, participants will consider effective change styles throughout history and social justice movements; reflect on how and in what ways they are most comfortable creating change; be challenged to move beyond their change comfort zone (or embrace it more fully); and think deeply about how to leverage a range of change styles within their organization or social movement.
What makes for an effective opinion piece? What rhetorical strategies can help us meet readers where they are, while remaining true to our positions? And how do we write about the injustices we have witnessed in a way that honors and uplifts our subjects, even as we speak to their pain? This three-part training is ideal for established and emerging advocates seeking to create change through the power of the pen.
Participants engage in real-time writing exercises, reflect on their own stories as educators and advocates, and participate in a series of seminar-style conversations about how to use story as a vehicle for change in educational settings, advocacy scenarios, and beyond.
During this interactive workshop and moderated dialogue we explore how word choices can open people up (or shut them down) during issue-oriented conversations, what brain science has to teach us about breaking through ideological barriers, how language can cue ideology (and why avoiding that can make sense), and why listening matters as much as speaking during times of political conflict.
In “Fighting for Justice & Joy,” an interactive lecture, the audience will be introduced to eight extraordinary survivors who are using their stories in innovative, barrier-breaking, and sometimes even joyful ways, creating measurable legal and social change through the power of narrative.
“Marketing a Movement,” a half-day capacity-building training, was developed to help allies do just that. Created with the support of NoVo Foundation to support those seeking to “think differently” about the role of marketing and media in social movements, to learn best practices for creating public service campaigns, and to understand how to work effectively with private sector partners. Ideal for advocates, agencies, and movement leaders who seek to use media and marketing communications to change minds, hearts, and public policy.
What participants say about our award-winning narrative advocacy trainings
Program Officer, Buffett Center for International and Comparative Studies at Northwestern University
By engaging the audience in real-world examples of how story has changed minds and laws, and focusing on actionable ways that advocates and policymakers can leverage the power of the media, the trauma-informed team at The Voices and Faces Project (now Center for Story & Witness) offers a unique storytelling training that provides tools we can use to change the way the world responds to gender-based violence.